Welcome to JOOHWA.
AVAILABLE NOW
KUʻUIPO Collection
JOOHWA Archives is a curated collection of vintage pieces from the archives of Kobe Jewelry since 1988. Additionally, as of 2023, it has transformed into a curation of goods from founder Sierra Jeong's travels abroad and locally in Los Angeles, where she is currently based.
Honolulu, HI // Los Angeles, CA
Est. 2021
Check out our latest collection.
Spunky, sprightly & spastic
JOOHWA is about making a statement, showing up with your pizzazz - the embodiment of Joe Joo-Hwa Jeong himself.
Expect eccentric and bold pieces from us. Especially a lot of one-of-a-kind pieces because we are ~vintage~ :) A note that most of our pieces are not previously worn or used as a lot of vintage is known to be. At JOOHWA the memories and legacy of all our jewels starts with you.
Thank you for being here, we hope you enjoy browsing.
Stay tuned via our newsletters below and IG for updates on new pieces being released every other week here!!